Tourism in the town of Rab has a history of a hundred years. The Komrcar Park in the town, from the end of the 1890s, the public beach and the almost 100-year-old hotel Imperial in the centre bear witness to the long tradition in tourist trade. Except in the town proper, the nearby Kalifronta peninsula, which can be reached by a speedboat or a tourist taxi boat (provided by the local inhabitants), also offers excellent bathing opportunities. Due to the favourable climate and the beautiful, preserved historical scenery, the tourist season commences already in the early spring, and ceases with the late autumn. Today Rab offers a variety of accommodation facilities (hotels, bungalows, apartments, marina), as well as various sports and recreation opportunities (tennis courts, boccia and bowling alleys, miniature golf, underwater fishing, water skiing). Numerous restaurants offer local specialities (crabs, mussels, fish), while summer terraces and night clubs provide entertainment programs. The luxuriant island vegetation invites for a walk.
 

Middle Street offers a special tourist and cultural atmosphere with its street painters in summer, when the whole centre of the town turns into a huge gallery, and the Rab Cultural Events in the "Knezev dvor" Gallery represent another important event. The Rab Musical Evenings, organized in the church of the Holy Cross (June to August), offer concerts performed by Croatian and international musicians. The most attractive summer event in Rab is the Rab Tournament (reintroduced in 1995), which used to take place as early as 1364, commemorating the defence of the town by the knights in the past. A special attraction of this picturesque mediaeval ceremony is the ancient crossbow, which is used at the tournaments only by the arbalists from San Marino. The tournament takes place twice a year (9th of May and 27th of July).
 

Rab ACI Marina has 150 berths in the sea for yachts drawing up to 6 m and up to 18 m in length. The coast can accommodate only yachts in the need of repair.

RAB, a town and port on the western coast of the island bearing the same name; population 592. Situated on an elongated peninsula between the Cove of St. Fumia and the port of Rab, where a compact Mediterranean settlement was built. The climate is extremely favourable; the average annual air temperature in January is 6.7 °C, and in July 23.2 °C; the average relative air humidity is 68 %; the new part of the town developed opposite the port. The town port lies in a protected bay; the outer and inner ports are divided by a breakwater. The depth in the central part of the inner harbour attains between 3 and 5 m; 6-8 m along the eastern embankment of the peninsula, where a 70-m long pier for larger vessels was constructed. The port for smaller vessels has a depth of 4 m. The islet of Tunera, connected by a bank with the coast, protects the outer port from the influence of the open sea. The port is protected by a breakwater to the south-west, along which, on the inner side, larger vessels of the coastal shipping dock. The marina is in the north-eastern part of the town port. Chief occupation is tourism, yachting tourism in particular. The tourist complex Padova III with a campsite is located on the eastern coast of the town port. Situated on the main road (M29) connecting Rab with the ferry ports in Lopar and Misnjak.